You don't own your identity. If you did — if someone wanted your data — they'd have to ask you for it.

If you didn't want it shared, you'd say no. And it would stay secure.

If you said yes… You'd get paid for it.

Created and built by a team and advisors who helped build Zelle, delivered production software for Google and major venture-backed companies, built two complete identity systems previously, and led enterprise customer experience at global scale for over two decades.

If you're ready, we're ready to have YOU. Signups are live now, and your place in line is set the moment you join. Every person you refer moves you up. Get in with just your phone number and your name, reserve your .you identifier, and see exactly where you stand and when your turn is coming.

Welcome to the biggest thing to happen to the internet in 20 years.